AI Marketing Research: Generative Recs, Frameworks & Adoption
Three new studies map where AI marketing is heading — generative recommenders, a three-bucket strategy framework, and the messy reality of adoption on the ground.
Three new studies map where AI marketing is heading — generative recommenders, a three-bucket strategy framework, and the messy reality of adoption on the ground.
Three new studies on AI chatbot persuasion, cross-domain data integration, and AI agent labor markets — with the limits marketers need to hold in mind.
Three peer-reviewed papers on multi-agent creative workflows, AI influencer humanlikeness, and marketing analytics ethics — and what they mean for your AI strategy.