CONSULTING & SPEAKING

AI Marketing • Audience Psychology • Workshops • Strategy

Marketing is changing quickly — but the fundamentals still matter: understanding people, earning trust, and communicating value clearly.
I help businesses, founders, educators, and professional communities make sense of the intersection between artificial intelligence, marketing strategy, customer psychology, and content performance.
My work is grounded in both academic research and real-world business experience. As an entrepreneur, marketing professor, and doctoral researcher, I bring a practical but evidence-based perspective to every consulting engagement, workshop, and speaking event.

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Consulting Focus

My consulting work is best suited for organizations that want a more thoughtful, research-backed approach to marketing and AI adoption.

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Who I Work With

I work with organizations and communities that value both strategy and substance, including:

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My Perspective

I bring together three worlds:
Entrepreneurship, Education and
Research

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Available For

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Workshops & Training

I design workshops that help participants move from confusion to clarity.

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What I Speak About

I speak on topics that help audiences understand how AI is changing marketing — and how to use it strategically, ethically, and effectively.

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Testimonials are a social proof, a powerful way to inspire trust.
Customer Name
Customer Title

Testimonials are a social proof, a powerful way to inspire trust.
Customer Name
Customer Title

Areas of focus include:

AI marketing strategy
Customer and audience psychology
Content strategy and messaging clarity
Marketing analytics and customer insights
Search engine optimization and AI search visibility
Prompt engineering for marketing workflows
Data-driven marketing decision-making
Ethical personalization and persuasion

My approach is not about chasing trends. It is about helping people understand what is happening beneath the surface of their marketing — why certain messages connect, why others are ignored, and how AI can support better decisions.

founders and small business owners

marketing teams

professional networks

academic institutions

women-led business communities

startup and technology groups

educators and training organizations

Whether I am leading a workshop, giving a talk, or advising a business, my goal is the same: to make complex ideas clear, useful, and actionable.

I bring together three worlds:

Entrepreneurship: I built and led a technology company in the 3D printing and additive manufacturing industry.
Education: I teach marketing, digital strategy, analytics, AI applications, and entrepreneurship.
Research: My doctoral work focuses on AI in marketing, psychometrics, personalized persuasion, and consumer behavior.

This combination allows me to translate complex ideas into practical insights that business owners, students, and professional audiences can actually use.

Academic and industry collaborations

Keynote presentations

Panel discussions

Guest lectures

Corporate workshops

Community workshops

Founder and small business trainings

Consulting and advisory engagements

Workshop topics may include:

Using AI tools for marketing strategy
Building better prompts for content, research, and analysis
Understanding your audience through customer psychology
Improving content and messaging performance
Applying marketing research to real business decisions
Using data and AI to support better customer insights
SEO and AI-driven search visibility

Let’s Connect

For speaking, workshops, consulting, or collaboration inquiries, please reach out.

Email: hello@bigplans.media
Location: Coral Gables, Florida
Website: bigplans.media

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